There are a hundred ways to cross-promote your content on the internet these days. You can direct your social media traffic to your website or blog and vice versa. This ensures a two-way flow of traffic and also ensures the conversion of followers into users.
This cross-promotion is done through almost all social media sites like Facebook, Instagram, Pinterest, and Twitter. This feature also helps in creating backlinks to websites and blogs. You can even put up google forms, payment gateways, or sign-up forms in this link. The swipe-up feature on Instagram is one of the options to promote your business or website or blog. Read about what it is and how to get the swipe feature on Instagram.
The Swipe Up Feature on Instagram
Swipe Up Feature on Instagram
You must have seen brands, content creators, and celebrities who put this swipe-up feature on Instagram. When you click this, it takes you to the link. It is a great addition to your social media marketing strategy. Anyway, Instagram stories are a great asset for promotion on different levels, this feature is probably the best.
This is the only way to add links to your Instagram, apart from adding it in your bio, which is not very efficient, to be honest. It’s time-consuming and not every follower visits the profile to click on the link.
How to Get the Swipe up Feature on Instagram
To get the swipe up feature on Instagram, there are certain conditions needed to be fulfilled:
- Your Instagram account must be a business account
- The account must have 10k or more followers
- The account must be verified (has a blue tick)
When these conditions are satisfied, you can use the swipe-up feature in your Instagram stories.
How to Add a Link to Your Instagram Story from Your Business Account?
When you have a business account that either has 10k or more followers or is verified by Instagram, this is how you can add the link in your story:
- Upload your story on Instagram
- Tap the link icon on top of the screen
- Click on the ‘Web Link’ option
- Enter the link you want the followers to direct to
- Click on the ‘Click’ mark
- Upload the story
This is how you can add the swipe-up feature on your Instagram stories to direct traffic to the link- be it a website, blog, sign-up forms, etc.
How do I Reach 10k Followers on Instagram?
Social media is a tricky place, especially Instagram, with its algorithm changing every other day. With this, it may seem hard to reach 10k followers to attain the swipe-up feature on Instagram, if you are consistent and creative with your content you will reach there in no time.
This is where the ProVideo photo video maker comes into play. It has predesigned templates with which you can create videos in no time. You can either use these as posts or put them up in stories.
Here are the steps you need to follow:
Step 1: Choose a Template
Select a template that best suits the vibe of your brand. Whether you want professional templates, minimal templates, fashion templates, photography templates, there is everything! You can even select the size of the template directly through the social media sizes.
Step 2: Add Photos and Videos
Next up, add the photos and videos you want to put. You can make a photo video slideshow or mix up many video clips to form one video. This can be a promotional video, a testimonial video, a launch video, a thank you video, an event video, an invitation, or anything that you want to put up. Add your own photos and videos or choose from the stock.
Additionally, you can add music and background score to the video to complete the vibe.
Step 3: Customize
Apart from audio and music, you can customize it to suit your brand. Add brand colors, the logo, and the tagline. You can even add animated text. Next up, add stickers, graphics, and illustrations to make the video look eye-catching. Save it to your device and upload it to your business account.
Create Spectacular Instagram Stories and Gain Followers!
With good content and consistent posting, gaining new followers is easy. Once you identify your target audience, you can easily curate the content accordingly. ProVideo photo video maker makes this journey easier by providing templates that are so creative and are so easy to use, even with minimal design experience. It is your partner in the journey to 10k!